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Julian Gottlieb

Senior Web Analyst

W/ since October 2017

Pronouns: He/him

As a Senior Web Analyst on our Analytics Team, Julian assists clients in developing a culture of testing to improve Conversion Rate Optimization and SEO performance. He helps our clients find wisdom in their data that is both valuable and actionable. By connecting Key Performance Questions (KPQs) to business goals and integrating sound research practices, Julian empowers our clients to design experiments that enhance digital strategy and strengthen performance. Julian’s vision is to work with the analytics team to execute meaningful changes in clients’ digital strategy and use data-based storytelling to demonstrate business value.

“I believe Wheelhouse’s value-driven approach is its source of competitive advantage. We use these values to set exceptionally high standards for our work. At Wheelhouse, helpfulness and generosity are not abstract ideals; they’re a daily practice.”

Professional Path

Julian’s path to digital marketing began in higher education. He has a PhD in Social Sciences from the University of California, Santa Barbara. As a professor, he educated students about political communication and digital strategy in collective action campaigns. The key insight from his scholarly work is that effective communication campaigns require a compelling theory of change and a story that inspires people to act.

Personal Passions

When Julian’s not conducting A/B tests, he enjoys seeing his favorite bands on tour and watching the Seattle Sounders compete for another MLS cup.  He loves riding his bike on the Burke-Gilman trail and planning road trips around Cascadia.

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Meet the rest of our team

Christina is always curious about how customers connect with brands which makes her perfect for her UX and SEO-focused role at Wheelhouse. When she’s not at work, she probably on a trip, planning a trip, or checking out some new, delicious Seattle eatery.

Dallas is a Washington native and Paid Search Analyst. He is also a big fan of the values-based culture at Wheelhouse DMG and appreciates the genuine positivity that permeates the office, creating not only fantastic work for the clients but fantastic relationships, as well.

Joe is drawn to digital marketing out of a deep and broad interest in effective communication. As a Digital Services Manager, Joe collaborates closely with team members and clients to execute on digital strategy initiatives.

Shawn provides versatile support to both Digital Strategy and Digital Advertising clients. Whether it’s through content creation, technical SEO audits, keyword performance analysis or paid search bid optimization, Shawn seeks to help clients actualize their digital strategies in a way that brings them joy.

Casey Curtis is the Senior Vice President of Digital Strategy at Wheelhouse, where she leads the team in implementing winning strategies for our clients.

As a Client Experience Manager at Wheelhouse DMG, Melanie creatively approaches every project to raise the level of communication across teams and optimize the client’s engagement.

Makena is a Senior Paid Search Analyst and general digital marketing enthusiast. You’re also likely to find her at a farmers market trying something new and interesting.

Scott is our Director of Digital Strategy. He is a born and raised Seattleite with an all-too-predictable love of writing, books, films, coffee, and music. He loves his wife and son, and has quite the selection of wool socks.

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