Lighthouse
Search Intelligence At Scale
Lighthouse is Wheelhouse’s proprietary search intelligence platform. It reads the SERP the way search engines do: paid and organic together, search features broken out, competitor positions mapped, AI-generated responses tracked, at a scale no manual process or standard tool can match.
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Key benefits of our search intelligence platform.
A Complete View
Analyzes SERP data at scale, including paid, organic, search features, and AI-generated responses, in ways standard tools cannot replicate.
Opportunities Hiding in Plain Sight
Connects paid and organic search data to surface cross-channel gaps, uncover high-value keyword opportunities, and eliminate conflicting spend.
Strategic Insights at Scale
Maps competitor strategies and SERP positioning to identify where your brand can gain ground.
Optimization From Every Angle
Projects the traffic and revenue impact of recommendations before resources are committed, enabling confident prioritization.
Search Features Demystified
Healthcare and MedTech brands compete in highly contested search environments, where patients, providers, and prescribers search with high intent. We map that landscape so you appear at the right moment instead of staying invisible.
Clear Strategic Roadmaps
Builds long-term opportunity roadmaps that keep strategy moving.
463%
Year-over-year increase in lead generation in first year of management
463%
Year-over-year increase in lead generation in first year of management
463%
Year-over-year increase in lead generation in first year of management
How Lighthouse can help you.
Digital Strategy
Illuminating keyword opportunities at scale. Lighthouse reads the search landscape the way search engines do, surfacing high-value keyword and content opportunities that standard tools miss and turning them into organic search growth.
Digital Advertising
Connecting paid and organic search. Lighthouse shows where organic can capture the traffic you are paying for, so you can reduce ad spend without losing the revenue behind it.
“Wheelhouse DMG deeply understands healthcare analytics and MarTech. What they accomplished is amazing.”
—Laura Chase, Former Executive Director Web Analytics & Insights at Providence
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Privacy-first industries require the most capable digital marketing partners.
We’ve been solving problems in this space for over a decade. We know what it takes to perform.
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No pitch decks, no obligation. Just 30 minutes with someone who’s navigated this environment before.
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