Digital Advertising
We run paid search, social, and programmatic campaigns on a HIPAA-compliant first-party data foundation, so every decision reflects what’s working beyond what ad platforms report.
Digital Marketing for Privacy-First Industries
For more than a decade, we’ve helped medical device and healthcare brands turn HIPAA-compliant marketing into growth they can measure and defend, with senior specialists who know this industry and data infrastructure purpose-built for privacy-first marketing.
Trusted By
CLIENT RESULTS
Here’s what privacy-first marketing has delivered for medical device and healthcare brands.
463%
Lead generation increase for a medical device client
358%
Increase in appointments booked for a major US health system
50%
New customer growth for a scaling medical technology company
How we deliver
Each part of our approach strengthens the next, so your results compound.
Privacy-First Expertise
Our senior specialists have deep domain knowledge in medical device and healthcare marketing, and they know what it takes to perform inside the compliance constraints most marketers never encounter.
Proprietary Technology
Our technology lets us see opportunities others can’t in search, in your data, and in the gaps your current measurement is missing. We built it from years of experience in this space because nothing else on the market was designed for it.
Performance Flywheel
With the right data foundation and measurement infrastructure in place, performance builds on itself, and every dollar works harder than the one before it.
Featured Case Studies
Performance our clients can report with confidence.
Deep expertise, compliant execution, and outcomes that transform organizations.
First-Party Data for MedTech Ads: $1M/Month Ad Spend Scaled
Our MedTech client faced health-status audience targeting limits on ad platforms, so we connected their first-party data to our marketing warehouse to scale ad spend and cut CPL 14%.
How a HIPAA-Compliant Data Solution Grew Appointment Volume 83% and Cut CPA by 82%
We drove marketing performance despite limited tracking capabilities, using predictive modeling and a proprietary data solution.
How We Reversed a 68% Traffic Decline While Growing Organic Traffic 87%
We grew traffic and drove 1,135 patient actions using Lighthouse, our proprietary search intelligence platform.
How We Consolidated 200+ NASA Websites and Grew Organic Impressions 123%
We merged 2.5M+ URLs into one platform, adding 1B+ organic impressions and a category-leading 24% share of voice in AI answers.
Our Capabilities
Specialists across every part of your digital program.
We engage as “One Wheelhouse,” so you receive coordinated expertise from every practice to support your goals.
Digital Strategy
We help clients earn visibility and convert it into exceptional business outcomes through SEO, AI optimization, conversion rate optimization (CRO), and more.
Marketing Sciences
We build HIPAA-compliant measurement infrastructure, including analytics and Media Mix Modeling, that shows where your budget works hardest and gives you the data to prove it to leadership.
Account Management
The connective tissue that ties our practices together, orchestrating cross-functional delivery so no team works in a silo and every workstream stays tied to the outcomes our clients care about most.
our technology
Wheelhouse Technology allows our strategists to know and see things that others can’t.
Thought Leadership
What we’ve learned, shared openly.
Guidance on measurement, privacy, and search, drawn from our client work.
Privacy & Compliance
Private Client ID: The Foundation of HIPAA-Compliant Marketing Analytics
Understand how a Private Client ID (PCID) works and why it’s a foundational component of every first-party data strategy we build for our clients.
Read Article
AI & Search
How Americans Search for Health Information in 2026
Our original research reveals a seismic shift in health information-seeking behavior and what it means for brands competing in AI-powered search.
Read Research
Healthcare SEO
Strategies That Drive Patient Acquisition
Practical SEO guidance for healthcare marketers. Learn how E-E-A-T and local search earn patient trust, and how to measure results with HIPAA-compliant analytics.
Read Guide