Recent data from Google Ads is revealing what many of us have been anticipating: search queries are getting longer, more conversational, and more natural. But rather than viewing this as a disruptive change brought on by AI Mode, we see this as the inevitable next chapter in how people have always been learning to communicate with technology.
Three years after ChatGPT’s launch, organic search is still thriving for most businesses. Explore why the predicted “search apocalypse” didn’t happen and what it means for your SEO strategy in 2026.
Uncover how AI Overviews are creating new opportunities for healthcare marketers to gain a competitive advantage in this webinar recording.
Explore our healthcare SEO research comparing AI overviews to SERP results. Discover insights on readability, structured data, and domain trends from analysis of 100+ healthcare URLs.
Learn how we can instantly analyze the entire search landscape, identify patterns, and spot opportunities that would be invisible to the human eye, using our proprietary tool, Lighthouse.
Uncover how today’s patients discover and engage with health and medical information across the digital landscape.