Reddit’s new Campaign Max offering automates ad targeting and placement to lower the barrier for advertisers, mirroring similar moves by Meta and Google. We break down how the automated campaigns work, inventory quality trade-offs, and our optimistic performance outlook.
Microsoft released AI search analytics in Bing Webmaster Tools, revealing how Copilot cites content. Learn why measuring AI search requires three data layers: server-side analytics, platform reports, and answer-level intelligence.
Recent data from Google Ads is revealing what many of us have been anticipating: search queries are getting longer, more conversational, and more natural. But rather than viewing this as a disruptive change brought on by AI Mode, we see this as the inevitable next chapter in how people have always been learning to communicate with technology.
AI can optimize your campaigns, but it can’t challenge your strategy. Discover why the best digital marketing in 2026 will need more than algorithmic cheerleading.
Three years after ChatGPT’s launch, organic search is still thriving for most businesses. Explore why the predicted “search apocalypse” didn’t happen and what it means for your SEO strategy in 2026.
Uncover how AI Overviews are creating new opportunities for healthcare marketers to gain a competitive advantage in this webinar recording.