Reddit’s new Campaign Max offering automates ad targeting and placement to lower the barrier for advertisers, mirroring similar moves by Meta and Google. We break down how the automated campaigns work, inventory quality trade-offs, and our optimistic performance outlook.
Recent data from Google Ads is revealing what many of us have been anticipating: search queries are getting longer, more conversational, and more natural. But rather than viewing this as a disruptive change brought on by AI Mode, we see this as the inevitable next chapter in how people have always been learning to communicate with technology.
Deliver healthcare advertising that connects with Gen Z patients in 2026. Discover why traditional healthcare marketing isn’t connecting with younger audiences and get actionable strategies for authentic content that converts on social platforms.
Learn how healthcare marketers can leverage first-party data strategies to overcome privacy regulations and platform restrictions while improving ROI.
Explore the current limitations imposed by major advertising platforms and discover strategies to maintain compliant, high-performing campaigns despite these constraints.