Driving yourself crazy looking for new Paid Search Strategies for Holiday? Well, Stop! The most successful clients during holiday are the ones who do the same thing they’ve been doing all year only BIGGER. Spend more money, get more clicks, see more orders & higher revenue, but do it the same way you’ve been doing  … Read more

#Holiday #ppc

The Discovery and Direct search type data provided in Location Insights proves an excellent source for identifying the local search queries you’ll need to optimize for to improve engagement with your business on local SERPs. For those unfamiliar with Discovery and Direct search types, here’s how it breaks down. Direct Search Queries Direct searches are  … Read more

#google #local seo

In a previous post, I explained how to use low-priority shopping campaigns to segment traffic and products by search queries. In this post, I’ll explain how to use high priority shopping campaigns to segment products by performance. This is a powerful tactic and one we use frequently. To give you a sense for the value  … Read more

#google #google shopping #paid search

We have benefited greatly from this maxim at Wheelhouse DMG. It comes from “Good to Great”, Jim Collins oft-cited book on how fledgling companies become meaningful and lasting institutions. In it, Collins asserts that hiring the right people in the early stages of a company’s life is critical to establishing a foundation on which that  … Read more

We’re excited to share that, for the second year in a row, Wheelhouse DMG has once again made the Inc. 5000 list of the fastest growing privately held companies in the US. Making the list two years in row is an accomplishment achieved by only 1 out of 3 companies that ever appear on the list. For the  … Read more