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linkedin logoPaul Weinstein

Chief Operating Officer

W/ us since September 2012
Pronouns: He/him

Paul Weinstein serves as Chief Operating Officer at Wheelhouse, and has been deeply involved in business and web analytics in various roles since 2008. Responsible for overall business operations, Paul helps to ensure that the Wheelhouse team has the information and resources needed to deliver exceptional value to clients.

Professional Path

Paul has almost two decades of executive management experience in roles spanning operations, sales, marketing and finance and in industries such as consumer products, fashion and apparel, and digital marketing. In addition to holding an Engineering degree, Paul also earned his MBA in 2008, graduating first in his class from the UW Foster School of Business.

Personal Passions

Paul is a first generation immigrant from Canada, now a proud dual citizen. In his free time, he focuses primarily on being a husband to his wife, Colleen, and proud father to his two girls, Claire and Alice, his work at this grand experiment we call Wheelhouse DMG, and training as a competitive age group triathlete.

Posts from Paul Weinstein

Driving Organic Growth Through Locations

by Paul Weinstein

May 10, 2017

The 3 Most Important PPC Metrics

by Paul Weinstein

February 10, 2017

What is the Right ROAS for my PPC Campaigns?

by Paul Weinstein

January 6, 2017

Have you met everyone?

Meet the rest of our team

Christina is always curious about how customers connect with brands which makes her perfect for her UX and SEO-focused role at Wheelhouse. When she’s not at work, she probably on a trip, planning a trip, or checking out some new, delicious Seattle eatery.

Rob provides technical guidance in tag management, integration testing, design review, and JavaScript development as an Analytics Solutions Manager. When he’s not working, you’ll find Rob on his bike, planning a camping trip, or exploring the Pacific Northwest.

Scott is our Director of Digital Strategy. He is a born and raised Seattleite with an all-too-predictable love of writing, books, films, coffee, and music. He loves his wife and son, and has quite the selection of wool socks.

A Virginia native, Oscar is a Senior Paid Search Analyst. When he’s not optimizing clients, he can be found supporting his college marching band and reading fiction.

Dustin is our Principal Engineer and brings 16 years of full-stack development experience to the team. When not helping engineer solutions for our partners, he enjoys spending time with his family and performing in local theater — a true “acting professional”.

As the Wheelhouse DMG Operations Coordinator, Rhonda works to create memorable experiences daily for both clients and employees. From the big picture items to the smallest details, Rhonda’s touch is an integral part of each successful relationship.

If she’s not writing for clients’ sites as a Content Associate, Teresa might be at the dance studio or working on her Yelp Elite Status.

Makena is a Paid Search Analyst and general digital marketing enthusiast. You’re also likely to find her at a farmers market trying something new and interesting.

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