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OUR WORK

How we drive results in regulated markets.

Medical device, healthcare, and privacy-first brands operate under constraints most marketers never face, like HIPAA, shifting state privacy laws, and platform restrictions that limit the data most marketing depends on. For more than a decade, Wheelhouse DMG® has delivered measurable growth inside that environment, treating compliance as the foundation performance is built on.

Every result traces back to the same combination of senior expertise in this space, proprietary technology built for it, and a methodology proven in exactly these conditions. Each case study below shows how those pieces came together, and what they made possible.

Case Studies

CHOOSE CATEGORY

AllAIAnalyticsCompassContent StrategyConversion Rate OptimizationDigital AdvertisingDigital StrategyFirst-Party DataHealthcareMarketing SciencesMedTechPaid SocialSEOWeb Design
How a Full-Funnel PMax Strategy Grew Impressions 103% and Cut CPA 25% for a Health Tech Brand

See how expanding Google PMax beyond Shopping into Search, Display, and Video drove a 103% impression lift, 33% higher ROAS, and 25% lower CPA for Truvaga in 60 days.

Compass, Digital Advertising, MedTech, Paid Social

Son wears Omnipod device as his mom dries his hair.
First-Party Data for MedTech Ads: $1M/Month Ad Spend Scaled

Our MedTech client faced health-status audience targeting limits on ad platforms. Wheelhouse used first-party data in Compass to scale ad spend $1M/month and cut CPL 14%.

Compass, Digital Advertising, First-Party Data, Healthcare

Wheelhouse DMG’s Paid Search and Paid Social Strategy Grows Lead Volume 10x and Cuts CPL 68%

See how our paid search and paid social strategy grew qualified lead volume 10x, lifted conversion rate 157%, and cut cost per lead 68%.

Digital Advertising

Paid Social Strategy Drives 7x More Physician Candidates at Half the Cost Per Lead

See how our paid social audience segmentation and lookalike targeting strategy grew physician candidate leads 692% and cut cost per lead in half in just four months.

Digital Advertising, Healthcare, Paid Social

How a Digital Advertising Reset Drove 463% Lead Generation Growth for a MedTech Brand

Wheelhouse’s digital adverting reset boosted medical device lead generation by 463%, far surpassing CPL targets. Learn how.

Digital Advertising, Healthcare

Paid Search and Paid Social Strategy Drive Ticket Sales Up 74% and Cut CPA By 74% for The Met

See how our granular keyword bidding and micro-segmented paid social strategy grew Metropolitan Museum of Art ticket sales 74%, cut CPA 74%, and lifted online store revenue 18%.

Digital Advertising

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