B2B SEO Services

Is your site optimized to harness leads and/or sales through organic search? Business-to-business (B2B) SEO is the process of boosting a website with just that goal in mind. Our optimizations will ensure your site is visible to search engines and that your content resonates with your ideal clients. At Wheelhouse, we help you navigate the ever-changing SEO landscape with strategies targeted to your needs and business goals.

Our B2B SEO service begins with a discussion about your digital marketing challenges and goals. From there we dive into the data: what’s the competitive landscape? Who is beating you and how did they get there? What digital assets do you have that we can leverage? We’ll complete an analytics integrity check to ensure accurate data, then conduct a full technical audit to uncover indexation and UX problems.

The end result is more than just a presentation of recommendations—it’s a story. A story about where you’re at, where you want to be, and how to get there.

Our B2B Process

  • Kick-Off Call
  • Analytics Integrity Check
  • Stakeholder Interviews
  • Full Site Audit
  • Presentation of Recommendations
  • Executive Summary Delivery with Implementation Plan

SEO Audit Actions

  • Technical Audit
  • Content Gap Analysis
  • Competitive Benchmarking
  • Backlink and Off-Site Review
  • Keyword Research

Our Values Guide

  • Helpfulness
  • Trust
  • Stewardship
  • Joyfulness
  • Generosity
  • Empathy


Problems as Opportunities

So, what can Wheelhouse B2B SEO do for you? First and foremost, it can identify and refine your customer personas. With these personas as a baseline, our strategists can identify gaps in the buyer’s journey, address site architecture deficiencies, discover content that meets search intent, and identify user experience issues that are suppressing conversion rates. Each issue is seen not as a roadblock, but as an opportunity for progress and positive momentum.

The Big Picture

At Wheelhouse, we are driven by our values. We believe that outstanding results are produced only thru outstanding effort, and we subscribe to the philosophy of going above and beyond as it benefits our customers. The wealth of knowledge and experience wrapped up in our team of strategists, engineers, analysts, and associates, is vast, and we are generous with that wisdom.

Working with you on B2B SEO could be Casey, our Director of Client Services, or Talia, one of our marketing strategists, or Scott, our Associate Director of Digital Services—along with the rest of our SEO team. Whether we’re partnering with your developers or handling full implementation in-house, Wheelhouse is here to help you navigate all aspects of B2B digital marketing.

So, that’s a little about us and our B2B SEO services. We’d love to know a little about you. Tell us about your business and your B2B marketing challenges. How can we help?